Driveclub™ Media Kit
Driveclub is a racing game with a social focus and one objective: race for your club in the world's most powerful cars.
Working with the events team, the brief was to create a Media Kit for the title – a special edition distributed only to the games industry press in order to review the game.
Under the banner “Drive Together, Win Together” a slipcase housing not one, but three copies of the game enabled reviewers to assemble a club of their own.
Print production by Fluid.